You have no items in your shopping cart.

Dealer Merchandising Contest 2016

Thanks for submitting your entry to the YETI Dealer Merchandising Contest. Winners will be notified on October 15th.

2016 YETI Dealer Merchandising Contest Official Rules

This is not a game of chance; possibility of winning depends on the number and quality of entries received.

ELIGIBILITY: Open to YETI dealerships in good standing only. Promotion is subject to all federal, state and local laws and regulations. Void where prohibited or restricted by law.

HOW TO ENTER: Complete the Entry Form and submit photo(s) of your display(s) using the Fall 2016 YETI Merchandising Directive as guidelines to by 5:00 PM Central time on October 8, 2016. Limit one entry per dealership (regardless of whether more than one prize is provided). Any photos submitted after the above date/time are not eligible. YETI is not responsible for lost, late, illegible, corrupted, or misdirected entries.

JUDGING CRITERIA AND SELECTION OF WINNER: Entries may be screened as received for compliance with basic criteria contained in the Fall 2016 YETI Merchandising Directive and ineligible entries will be disqualified at that time in the sole discretion of the judges. Judges will be YETI executives, who will consider entries based on the following criteria:

  • Your dealership’s compliance with the Fall 2016 YETI Merchandising Directive (25 points available)
  • The size of your dealership’s display(s) (15 points available)
  • The creativity and originality of your entry (15 points available)

There will be prizes for 1st – 10th place – the dealer with the most points will win first place, and the remaining dealers will be accorded prizes according to how many points they receive in relation to each other for the remaining 9 places.

Winners will be notified on or about October 15, 2016, by phone or e-mail. Prize may be withdrawn by YETI at any time in YETI’s sole discretion.


A total of $40,000 in Wholesale Credit will be awarded to dealerships in the 4 regions, with a total of $10,000 in each region awarded as follows:

  • 1st Place: $5,000.00
  • 2nd Place: $2,000.00
  • 3rd Place: $1,250.00
  • 4th Place: $250.00
  • 5th Place: $250.00
  • 6th Place: $250.00
  • 7th Place: $250.00
  • 8th Place: $250.00
  • 9th Place: $250.00
  • 10th Place: $250.00

Prize includes only those items listed. All other taxes, costs, expense or incidentals are the responsibility of winning dealers.

RELEASE: By entering and/or accepting prize, entering dealership agrees to accept and abide by the rules of this Contest and agrees that any dispute with regard to the conduct of this Contest, rule interpretation, or award of prize shall be submitted to YETI, whose decision shall be binding and final. By participating, entrant agrees to release and hold harmless YETI, affiliates, sales representatives, and promotional and other vendor agencies, their respective parent companies, affiliates, subsidiaries, service agencies, independent contractors, and the officers, directors, employees, agents and representatives of any of the above organizations from any loss or damage due in-whole or in-part, directly or indirectly, participation in the Contest.

YETI is not responsible for any typographical or other error in the printing of this Contest, administration of the Contest, or in the announcement of prizes, and under no circumstances will more than the stated number of prizes be awarded. If for any reason YETI is prevented from continuing with this Contest or the prize awarded, or the integrity and/or feasibility of the Contest is severely undermined by any event outside of YETI’s reasonable control, YETI shall have the right, in its sole discretion, to abbreviate, modify, suspend, cancel or terminate the Contest without further obligation. All entries are the property of YETI and are not returnable.

YETI assumes no responsibility for computer system, hardware, or software malfunctions or other errors, whether human, technical, or otherwise in nature. Entries will be deemed made by the authorized account holder of the e-mail address submitted at the time of entry. In the event of a dispute, the potential winner may be required to provide proof that he or she is the authorized holder of the identified e-mail account.